Online cart abandonment happens when shoppers visit an online store and add items to their cart but do not complete the sale. This is a common issue for e-tailers, and unfortunately, it affects more than just revenue.
This guide will help you identify different cart abandonment triggers and take necessary steps to correct them. For example, online stores can reduce shopping cart abandonment by minimizing the number of friction points that shoppers experience during the buying process.
If you're interested in optimizing your business and learning how to reduce shopping cart abandonment, download your free copy of the Ultimate Guide on How to Conduct a Cart Abandonment Audit today.